2.3. Images

• As a general rule your site should not contain large images, or too many of them, unless they are explicitly linked to as such. (they are slow to download with slow connectivity)
• Make sure you keep a copy of the original loss-less images and resize them and compress them as you see fit.
• All images must have "alt" attributes (or else blind and other disabled people cannot understand them).
• Using images as links when text can do, is considered a bad idea (since the text will load much faster).
• If you want to have a navigation image, include some textual links below it.
• Animated images are generally bad if they appear at primary pages of the site. Make sure your ads, if you have any, are non-animated.